10Going further

Example use cases

LogiMapper is best known for theories of change. The same column-box-arrow grammar turns out to fit a surprising range of other problems. Five real examples, taken from production maps.

01Programme evaluation

Theory of change for a multi-modal transport programme

The classic. Five columns from inputs to impacts. The interactive highlight lets a stakeholder follow a single intervention’s chain from funding through to the outcome it’s supposed to drive, then back out again to see what else feeds into the same impact.

02Analytical framework

The analytical tools needed to measure benefits

A LogiMapper map can document the toolchain itself: which models, datasets and methods feed which benefit estimates across a multi-modal programme. Columns become “data · method · metric · benefit”, and each chain shows which combination of inputs underwrites a given number in the appraisal.

03Strategy & scenarios

How drivers of change impact a core forecast

A scenario map. Drivers in the first column (demographics, climate response, behaviour change), the mechanisms they act through in the middle columns, and the outturn changes to the forecast on the right. Useful for explaining to a client which forecast inputs are most sensitive to which world-state assumptions.

04Customer research

Customer persona needs and motivations

Persona types on the left, the things they need from transport in the middle, the interventions that would address those needs on the right. The highlight feature turns it into a per-persona view without having to maintain five separate diagrams.

05Decision making

Scheme scoring against a multi-criteria framework

Schemes on the left, criteria across the top of the next columns, scoring on the right. Arrow thickness encodes how strongly a scheme delivers against each criterion. The legend explains the scheme, and the highlight lets a reviewer focus on one scheme at a time.

Stuck on something? Drop a line to Colin Woods or Simon Statham.
Back to docs ↗